CTPD can upskill your Team's Ability using Storytelling a Popular Approach in Corporate Training


16th February 2022


We, at Centre for Training and Professional Development (CTPD), are designing training sessions on Storytelling, an interesting aspect of corporate training which is gaining immense popularity in each and every sector. Our trainers are customizing training sessions based on specific requirements of organizations. The storytelling approach in corporate training results in higher retention and recall, thus leading to a memorable learning experience. This approach has the potential to act as a strategic learning tool in corporate training settings to meet precise learning outcomes. When using storytelling or story-based learning in a corporate training setup, a combination of two elements (the Compelling Narrative of storytelling and Creative Instructional Design principles) are put to use. The correct combination of the elements aids in designing a coherent information structure that provides an immersive learning experience.

As a strong business skill, storytelling boosts training effects in a number of ways when implemented effectively.  It is a popular approach used in eLearning and corporate training that provides an exciting and immersive medium of learning. Storytelling has a universal appeal that reverberates well with learners of various profiles. Fundamentally, stories aid us in connecting to the narrative in an emotional, relatable and meaningful way. It’s engaging, easy to remember, and learners of all age groups can relate to it as it simplifies a complex subject. For corporate training in particular, the narrative is used as a thread to organize information that provides a structured form of learning to achieve a specific learning outcome. Oftentimes, simple narratives may be unable to connect all the aspects of the training, which can be fulfilled by effective storytelling to connect the key aspects and guide the learner towards their goal. This support (of the narrative) can have branched off to the other aspects of the training.


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